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Privacy Policy

This policy describes how personal information is handled when you use the Adflex website, submit an enquiry or communicate with our team.

Last updated: 19 July 2026

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IntroductionInformation We CollectHow We Use InformationCommunicationsCookies & AnalyticsSharingRetentionSecurityYour RightsChildrenUpdatesContact
These terms describe Adflex’s general website and enquiry practices. Any signed proposal, insertion order, service agreement or campaign contract will govern the relevant commercial engagement if its terms differ.

1. Introduction

This Privacy Policy explains how Adflex collects, uses, stores and shares personal information when you visit this website, submit an enquiry, interact with our advertisements or communicate with our team.

By using the website or submitting information, you acknowledge the practices described in this policy. Where consent is required, Adflex will seek it through the relevant form, notice or communication channel.

2. Information We Collect

Information you provide

  • Name, work email address, mobile number and institution or company name.
  • Information you share during calls, email, WhatsApp, meetings or campaign discussions.
  • Service requirements, program categories, target markets, budgets or admission goals shared with our team.

Information collected automatically

  • IP address, browser type, device information, operating system and approximate location derived from technical information.
  • Pages viewed, time spent, referring page, landing page and interactions with website elements.
  • Campaign and attribution data such as UTM parameters, ad campaign, keyword, source and medium.
  • Cookie, analytics and similar technology data where those tools are enabled.

3. How We Use Information

  • To respond to enquiries and prepare a student recruitment or performance-marketing plan.
  • To communicate by phone, email or WhatsApp about the enquiry, requested service or an active business relationship.
  • To plan, operate, measure and improve campaigns, landing pages and lead-delivery processes.
  • To understand website usage, prevent abuse, protect systems and maintain service quality.
  • To manage proposals, contracts, billing, support and partner relationships.
  • To meet legal, regulatory, accounting, security and record-keeping requirements.

4. Communications and Consent

When you submit the enquiry form, you may consent to being contacted by Adflex through phone, email or WhatsApp regarding the enquiry. You can ask us to stop promotional communication at any time. We may still send essential service, transactional, security or legal messages where permitted.

5. Cookies and Analytics

Adflex may use essential, analytics, attribution, preference and advertising technologies to operate and measure the website. More details, including how to manage these technologies, are available in our Cookie Policy.

6. How We Share Information

We do not disclose personal information indiscriminately. Information may be shared only where reasonably necessary with:

  • Hosting, CRM, analytics, advertising, communication, security and technical service providers.
  • Professional advisers, auditors or consultants subject to appropriate duties.
  • Business partners involved in an approved campaign or service arrangement.
  • Government, regulatory, law-enforcement or judicial authorities where required by law or necessary to protect rights and safety.
  • A successor entity in connection with a merger, restructuring, acquisition or transfer of business assets.

Service providers are expected to process information only for the agreed purpose and with appropriate safeguards.

7. Data Retention

Information is retained only for as long as reasonably needed for the purposes described in this policy, including responding to enquiries, managing services, maintaining business records, resolving disputes, preventing fraud and complying with applicable obligations. Retention periods may vary according to the nature of the information and the relationship.

8. Security

Adflex uses reasonable administrative, technical and organisational safeguards intended to protect information from unauthorised access, loss, misuse or alteration. No internet transmission or storage system is completely secure, and absolute security cannot be guaranteed.

9. Processing Across Locations

Some technology, communication or analytics providers may process information from locations outside your state or country. Where applicable, Adflex takes reasonable steps to use reputable providers and appropriate contractual or organisational safeguards.

10. Your Rights and Choices

Subject to applicable law and reasonable verification, you may request access to information held about you, correction of inaccurate information, deletion where appropriate, withdrawal of consent, restriction of certain communication or review of a privacy concern.

Withdrawing consent does not affect processing already carried out lawfully and may limit our ability to respond to or continue the requested service.

11. Children’s Information

This website is designed primarily for institutions, education businesses and professional users. The lead form is not intended for children. Adflex does not knowingly request personal information from a child through this B2B enquiry page. If such information is identified, appropriate steps may be taken to remove it.

12. Third-Party Links

The website may link to third-party websites, platforms or services. Their privacy practices are governed by their own policies, and Adflex is not responsible for external content or data handling.

13. Changes to This Policy

Adflex may update this Privacy Policy to reflect changes in services, technology or legal requirements. The revised version will be posted on this page with an updated date.

14. Contact and Privacy Requests

How to contact us

Use the official contact information published on the Adflex website, the details provided in your proposal or contract, or the enquiry form on the home page. Clearly identify the communication as a “Privacy Request” and provide enough information for us to verify and respond to it.

Adflex

Adflex is an education-focused performance marketing and student lead-generation platform connecting institutions with prospective learners in India and abroad.

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